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If one business is called "abcmarketinggroup" for example could i start a company name abcmarketing firm? Is that enough of a difference?

1 Answers. Asked on Aug 23rd, 2017 on Business Law - California
More details to this question:
I want to just like switch group to firm is that still a problem or no? I want to use my initials also abcmarketing but just to change it to firm?
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Answered on Sep 06th, 2017 at 2:54 PM

The legal standard is "likelihood of confusion". The reason you are asking is because you realize that if someone did the same thing to you, you would sue them. 

The preceding is legal analysis, not legal "advice" and no attorney client relationship is created by posting of an answer.

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Business Law
Beginning on the day a new business is launched, it will encounter a host of legal issues. From selecting the optimal business structure to negotiating contracts, from ensuring that the company's name doesn't infringe on another business's intellectual property to hiring new employers--almost everything that small business owners do touches on some aspect of business law. As a company owner or manager, your focus should be on successfully running and building a business. A law firm that focuses on business law will have attorneys who have a broad cross-section of experience on the myriad legal issues that affect all businesses, large and small.
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